Everything is constantly changing. Our task is to look to the future without forgetting our tradition.
We are preparing to seize new opportunities and new challenges: one of these concerns the positioning of our chemists in an increasingly competitive and globalized context, where it is essential to be clearly identifiable. Hence the idea of reviewing the graphics, to better respond to market demands.
The new packaging maintains the elements that make the Vuemme brand highly recognizable and familiar to loyal customers: the main color is blue, professional and technical. The graphic style is sober, clean and essential, with images that make our products easily distinguishable from each other for the use for which they are intended.
Our items are carefully selected on the international market, but we have a weakness for Made in Italy. Most of our chemists are of Italian formulation and production: we are proud to communicate this.
We have chosen 4 categories, characterized by different colored graphic elements:
The Top of the Range chemists, however, maintain their special livery.